What is Social Media Marketing and why does it matter?
No matter the size of your company in the hospitality industry, social media is a great way to start a conversation with your target market, sharpen your message or brand and increase sales all while building a loyal community. Truly social media can be leveraged…
Content Marketing
In the past few years, potential clients have become savvier with how they are influenced by marketing. In sharp contrast from traditional print or television marketing, customers are now interrupted by adverts while they have their attention on something that is of interest. An example…
A couple of reasons why you should start a blog
Many companies don’t really see the advantage of having a blog, they even see it as a waste of time and money. We have another point of view on this. When used correctly, a blog can be a great way to use content marketing for…